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our sustainable development goals


Good Health and Well-being

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Gender Equality

SDG 12

Responsible Consumption and Production

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gender equality

While the world has achieved progress towards gender equality and women’s empowerment under the Millennium Development Goals (including equal access to primary education between girls and boys), women and girls continue to suffer discrimination and violence in every part of the world.

Gender equality is not only a fundamental human right, but a necessary foundation for a peaceful, prosperous, and sustainable world. Unfortunately, at the current time, 1 in 5 women and girls between the ages of 15-49 have reported experiencing physical or sexual violence by an intimate partner within a 12-month period and 49 countries currently have no laws protecting women from domestic violence. Progress is occurring regarding harmful practices such as child marriage and FGM (Female Genital Mutilation), which has declined by 30% in the past decade, but there is still much work to be done to completely eliminate such practices.

Providing women and girls with equal access to education, health care, decent work, and representation in political and economic decision-making processes will fuel sustainable economies and benefit societies and humanity at large. Implementing new legal frameworks regarding female equality in the workplace and the eradication of harmful practices targeted at women is crucial to ending the gender-based discrimination prevalent in many countries around the world.


  • As a company with female co-founders and leadership, continue to afford employment opportunities to women and girls.

  • Provide training and skill upgrading to women and girls across the business, from manufacturing and warehousing, to sales and marketing.

  • Support women and girls to be economically empowered with other leadership initiatives.

good health and well-being

Ensuring healthy lives and promoting the well-being at all ages is essential to sustainable development.

Significant strides have been made in increasing life expectancy and reducing some of the common killers associated with child and maternal mortality, but working towards achieving the target of less than 70 maternal deaths per 100,000 live births by 2030 would require improvements in skilled delivery care.

Many more efforts are needed to fully eradicate a wide range of diseases and address many different persistent and emerging health issues. By focusing on providing more efficient funding of health systems, improved sanitation and hygiene increased access to physicians, and more tips on ways to reduce ambient pollution, significant progress can be made in helping to save the lives of millions.


  • Ensure long term and adequate supply of face masks to at-risk communities globally.

  • Through a centralized and international level Quality Management System, ensure all products are of high-quality grading.

responsible consumption and production

Sustainable consumption and production is about promoting resource and energy efficiency, sustainable infrastructure, and providing access to basic services, green and decent jobs and a better quality of life for all. Its implementation helps to achieve overall development plans, reduce future economic, environmental, and social costs, strengthen economic competitiveness, and reduce poverty.

At the current time, material consumption of natural resources is increasing, particularly within Eastern Asia. Countries are also continuing to address challenges regarding air, water, and soil pollution.

Since sustainable consumption and production aims at “doing more and better with less,” net welfare gains from economic activities can increase by reducing resource use, degradation and pollution along the whole life cycle, while increasing quality of life. There also needs to be a significant focus on operating on the supply chain, involving everyone from producer to final consumer. This includes educating consumers on sustainable consumption and lifestyles, providing them with adequate information through standards and labels, and engaging in sustainable public procurement, among others.


  • Adhere to the highest principles of United Nations principles in sustainable manufacturing.

  • Adopt ESG compliant business principles upstream and downstream, ensuring suppliers and distributors come on board.

  • Encourage our partners to adopt sustainable practices and to integrate sustainability information into their reporting cycle.

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